Social Norms and Spending

What does it take to end conspicuous consumption?  Conspicuous thrift, of course.  A recent article in The New York Times suggests that pinching pennies is chic. This is a great example of the power of social norms… and the...

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Rethinking Unemployment

The New York Times has an interesting interactive map showing unemployment rates by county for the entire United States, using December 2008 data.  Although the rates vary dramatically — Imperial County, California comes...

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The Science of Color

Sunday’s New York Times has a piece on Google’s Marissa Meyer, an engineer, designer, and Silicon Valley celebrity.  There’s a nugget in this article about how seriously Google takes the little things and how evidence...

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The Danger of Crowds

Information markets have demonstrated the ability to outperform both pundits and polls. The idea is that noisy beliefs cancel each other out, leading to a better estimate from the group than from an individual — and that...

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Sympathies and Loss Aversion

Daniel Hamermesh suggests on Freakonomics that our aversion to losses is so strong that we feel it… even when the losses accrue to others. I am sympathetic; and I, and other taxpayers, am being asked to provide relief in one...

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First Person Plural

In the November 2008 issue of The Atlantic, Paul Bloom offers an interesting article on his “community of selves” theory of the brain.  Here’s an example of what he has in mind. Late at night, when deciding not to bother...

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